Scan Your Way to the Next Party: University Tests Mobile 2D Barcode System

CIO — At Case Western Reserve University, a student points her cell phone's camera at a poster advertising a campus event. Now she's got directions, the start time and related info, via a linked Web page. It's all thanks to a novel program at the college that lets anyone with a case.edu e-mail address scan barcodes in various locations and translate them into Web content using their cell phones. The university's Cleveland, Ohio campus is the first large-scale test site in the United States for mobile "2D codes" or "quick response (QR) codes," according to a Case release.