Thursday, April 17, 2008

Harrods embraces mobile barcodes

The Knightsbridge store is understood to be the first British retailer to run print ads featuring 'mobile barcodes', tiny squares showing black and white shapes which, when a mobile phone takes a picture of them, provide information to the phone via the web.

Labels: ,

Monday, April 14, 2008

Create Your Own QR Code With an Army of Little Robots

A company called Cross Border Inc. created a fun little program that lets you generate your own QR codes—a 3-dimensional bar code common that can be read by cell phone camera. All you have to do is enter a URL, and the service dispatches an army of little robots that start off standing at random but quickly start hopping into position until they make sense together and can be scanned by IR.

Labels: , ,

Thursday, April 03, 2008

Mobile Discovery Announces One of the First Cross-Carrier, Multi-Vendor 2D Barcode Trials

Mobile Discovery Inc., an innovator in mobile marketing, today announced the launch of the first large scale multi-vendor beta trial of mobile 2D codes at Case Western Reserve University. On the Case Western Reserve University campus, 2D barcodes appear on print ads all over campus, and can be seen on flyers, posters, bus stops and billboards.

Labels: , ,

Intel reveals its vision for mobile phone evolution

The Carry Small Live Large scheme is also looking at ways to utilize the data generated by the range of sensors included within mobile devices. According to Kahn, one of the oldest mobile sensors--the camera--has some of the greatest potential."That sensor could take a look at a barcode and give you information on the product, it could be connected to a database that you're looking at as a tourist", Kahn said.

Labels: ,

Wednesday, April 02, 2008

Bar Code Hopping in San Francisco

Day to Day, April 1, 2008 · The City by the Bay is becoming scannable. Soon San Francisco restaurants, museums and public monuments will be adorned with little bar codes like those you find on the bottom of a cereal box.

Labels: ,

Tuesday, April 01, 2008

At CTIA: Mobile Users Searching For Local Consumption

Kanematsu is working with Kraft Foods in the United States to develop a way to put 2-D bar codes from Boston-based NextCode on product packaging, connecting consumers to nutritional information, recipes, coupons, and more on the company's Web site. The technology relies on a standard camera in mobile phones, but does require consumers to download a small application.

Labels: , ,

Siemens builds new bridges across the Rhine

The FINANCIAL -- Starting April 1, the 1.4 million daily passengers of the Verkehrsverbund Rhein-Sieg (VRS) can purchase their bus and train tickets by mobile phone via the internet, SMS or by phone. A barcode on the phone serves as proof of purchase – transit inspectors scan the code using a handheld scanner.

Labels: , , , ,

DMB, Ticketmaster Pact For Free Digital Album

The Dave Matthews Band and Ticketmaster have teamed up to offer concertgoers an exclusive digital album. Fans who purchase tickets through Ticketmaster during the trek's March 29 general on-sale will receive a unique barcode in mid-September that can be redeemed for the digital album on iTunes.

Labels: ,

Heathrow's Terminal 5 is the first UK airport building to be designed around the technology that runs it.

BAA and British Airways worked together on T5. The baggage system was designed by BAA, Vanderlande and IBM. A 2D barcode is attached to each bag with information on where it needs to go, and handlers use hand-held scanners to update the bag's position on the system and to work out which route it should take.

Labels: , , ,

Friday, March 28, 2008

Nokia Announces 'Mobile Rules! 08' Competition Winners

Best Mobile Application - UpCode parking is a 'point&click' mobile solution using the
highly developed UpCode(TM)program, which enables a mobile phone to act as an optical
reader to 'scan' any physical object, on any surface or on-screen by 'clicking' at a
mobile barcode. UpCode is free for non-commercial and non-professional use and users
pay only according to existing Internet tariffs charged by the mobile service provider.

Labels: , ,

Wednesday, March 26, 2008

Scanbuy to Provide TDC with the First Mobile 2D Barcode Solution in Nordic Region

Scanbuy, a global leader in mobile 2D barcode and marketing solutions, announced today that TDC, Denmark's leading provider of mobile communications, will support its ScanLife platform and become only the second carrier in Europe to commercially release a 2D barcode service.

Labels: , ,

Your Smartphone Can be Anything…Even a Concert Ticket

Wireless customers with compatible mobile phones (any phone with a WAP 2.0 browser and MMS capability) can purchase tickets using their phone, than show the electronic ticket at the door to gain entrance.The ticket contains a barcode that can be scanned at the door.

Labels: ,

Monday, March 24, 2008

Stores to launch discount coupons via mobile phones

A network of 17,000 local retailers and corner shops will this summer launch a scheme to offer discounts and money-off coupons to shoppers via mobile phones in an attempt to replicate the success of supermarket loyalty card schemes. The Shop Scan Save initiative will send special offers to consumers' handsets as barcodes that can be scan-ned from the mobile phone display.

Labels: , ,

Friday, March 21, 2008

New Sun service merges print with mobile video

The Sun newpaper’s new mobile content service has achieved early success with around 11,000 users registered so far.

The barcode-based technology enables users to scan their mobile phone over pages of the newspaper, which in turn uploads relevant information onto the device.

Labels: ,

Thursday, March 20, 2008

StoreXperience: A Mobile Bridge Between Bricks, Clicks

At the National Retail Federation's annual convention in mid-January, StoreXperience introduced an interactive mobile e-tail platform called "Easy Shopping." Combining DataMatrix digital photo scanning technology and Microsoft's Dynamics CRM application suite, Easy Shopping is designed to capture product identification codes from interactive barcode-like symbols and combine it with information about their location, shopping habits and preferences.

Labels: , ,

Google Tests New Barcode Tech in Newspaper Ad Program

Google is testing an emerging barcode technology in its print ad program, along with several other response options aimed at tracking results of newspaper ads placed through the system.

Labels: , ,

RepeatSeat Announces An Over 300% Increase for On-line Movie Ticketing Sales

CALGARY, ALBERTA--(Marketwire - March 19, 2008) - RepeatSeat is pleased to announce that on-line movie ticketing sales in the first two months of 2008 are more than triple the corresponding period in 2007.

Utilizing our technology tickets can now be purchased on a cell phone; the cost of the transaction is charged to the patrons mobility account; and a bar code for entry to the movie is delivered back to the phone."

Labels: ,

Wednesday, March 19, 2008

Print Magazines Quietly Testing Barcodes for Mobile Phones

Billboard, Wired and Car and Driver have been the first American magazines to test publishing the barcodes in their pages. Users download Scanbuy’s free software—compatible with 130 different camera phone models—and then use the camera feature as a scanning device, directly linking from the barcodes to the magazines’ WAP (wireless access protocol) sites.

Labels: , ,

Friday, March 14, 2008

New Report Says 87 Million Mobile Users in Europe Will Be Using Their Mobile Devices for Mobile Ticketing Purposes by 2010

The report reveals that innovative use of technology such as mobile barcodes and integrating RFID into a mobile device coupled with consumer demand for easy to use applications is driving up the adoption of mobile ticketing and mobile retail services

Labels: ,

Friday, March 07, 2008

Goss testing cell phone-to-print ad technology

The offering, GossRSVP, is based on a two-dimensional barcode that appears in a company’s print advertisement. Consumers use their cell phones to either snap a picture of the code or text-message a request about the specific ad to Goss, which in turn sends back a promotional reward and other marketing information to the user.

Labels: , ,